Top undergraduate students are invited to compete in a national writing competition focused on business trends, issues and insights. Sponsored by The Coca-Cola Foundation, this scholarship program is open to high achieving undergraduate black students attending a four-year college or university.


Howard University

Adeola Adeniyi is a Junior honors marketing major, film minor from Harrisburg, Pennsylvania and a student at Howard University. During her time on campus Adeola has been a part of many organizations. She served as team leader for the 21st Century Advantage Program for the school of business team. She currently serves as the Vice President of her organization Alpha Kappa Psi, Psi Tau Chapter and is a member of the Howard Gospel Choir. Aside from her campus involvement, Adeola has a passion for making sure diverse groups of people are equally and positively represented when it comes to their presence in the media. Adeola currently hosts a podcast show titled “Well…This is Awkward” where she highlights black achievers and curate’s discussion on the evolution of black music, fashion, culture, and thought. She aspires to create a television network that hosts the work and stories of minority and underrepresented groups.


University of Florida

Jaden Baron is a senior at the University of Florida, studying finance with dual minors in economics and sustainability studies. His professional interests are in investment banking and alternative investments, particularly focused on private equity and impact investing. In the summer of 2020, Jaden interned with Bank of America’s investment bank in the Financial Sponsors Group. On campus, Jaden serves as the Programming Vice President of the Florida Cicerones, the University of Florida’s official student ambassadors. He is also a member of the SEO Career Program and a Career Prep Fellow with Management Leadership for Tomorrow. A proponent of the power of mentorship, Jaden also uses his professional development skills to serve as a Career & Peer Mentor for the University of Florida Warrington College of Business’ Career Services office. Originally from St. Thomas in the U.S. Virgin Islands, Jaden enjoys traveling, reading historical nonfiction, and practicing yoga in his spare time.


North Carolina A&T State University

As a life-long thinker and science enthusiast Jaiden Boyce is taking steps to fulfill his dreams by majoring in Electrical Engineering and minoring in Marketing at North Carolina A&T State University in Greensboro, North Carolina. Jaiden actively pursues his dream of being an engineer through his membership in the university’s chapter of the Institute of Electrical and Electronics Engineers and through extra-curricular endeavors such as obtaining his White and Green Belt Six Sigma certifications. Entering his sophomore year of studies Jaiden completed his freshman year with 31 credit hours and an overall 3.78 grade point average. He cites strong stewardship and good mentorship as the foundational pillars to his collegiate success. Jaiden vows to share his experiences and insights in his upcoming role for the 2020-2021 school year as Science, Technology, Engineering, and Mathematics Residential Learning Community freshman peer mentor.


Jackson State University

Dailyn Hereford, is a senior Marketing Student at Jackson State University, and a Sales Productivity Intern for Oracle NetSuite. At Jackson State her spark for marketing grew through both academics and extracurricular activities, her passion has also led to her acquiring various leadership roles on campus. She was chosen to be a Vice President in The Society and Advancement of Management for the College of Business, a First Generation mentor with the Thurgood Marshall College Fund, a Business Manager for Girls Coalition and served as the Membership Chairman for Alpha Kappa Alpha Sorority, Inc. for the 2019-2020 school year. There is no doubt that Dailyn is a hardworking student focused on developing into a multi-faceted businesswoman by consistently challenging herself and giving her all in every situation. Through service, integrity, and determination, she values using her knowledge to uplift communities, spark innovation, and solve complex problems.


Howard University

Naiima Miller is a sophomore marketing major, legal and strategic communications minor at Howard University from Brooklyn, New York. She is a member of the Howard University Chapter Black Retail Action Group, Howard University Chapter of Her Campus, and an intern for Howard University’s Undergraduate Student Assembly. Naiima has a passion for service and recently stepped into a new role as a site coordinator for her school’s annual Day of Service, where she will work alongside other students to help orchestrate this annual event to give back to the Washington, D.C. community. Naiima’s passion for marketing is rooted in her analytical side. She loves to answer questions, ask questions, and conduct research about the world and culture we are a part of. One of Naiima’s goals is to be a chief merchandise officer for a retail company and to be able to travel the world and learn about different cultures and practices.


Howard University

Nayila Moore is from Los Angeles and is a junior, international business major at Howard University. Her interest in business began in high school while interning at a museum in Los Angeles where she learned about the intersectionality between business and the arts. This experience prompted her to start her own business selling her artwork. On-campus, Nayila has enjoyed serving as the Co-Director of Communications for the Howard University Student Association and a Management Team Leader for the School of Business. This past summer she interned with the J. Paul Getty Trust as a Getty Marrow Undergraduate Education and Public Programs intern where she created events centered around social impact and mental health. Off-campus, Nayila enjoys volunteering as a tutor in Washington, D.C., and spending time with friends and family. She is interested in wealth management and management consulting and plans on creating an arts program for students after graduation.


Morgan State University

Leilani Moten is a senior marketing major within the Earl G. Graves school of Business and Management Honors program at Morgan State University. Leilani holds a 3.60 grade point average which she balances with her many extracurricular activities and leadership roles on and off campus. Leadership roles including working as a Communications Associate within the Technology Transfer Office, University Innovation Fellows program, serving as the only student on the University’s Strategic Planning Committee, and as Miss Entrepreneurship Society for the 2020-2021 academic school year. Leilani is also a proud member of Alpha Kappa Alpha Sorority Incorporated, Alpha Delta Chapter where she serves on the executive board. She currently works for JP Morgan within the Chase Leadership Development program as an Advancing Black Pathways Alumni. Leilani is also a proud entrepreneur and has successfully launched two businesses under LNCM The brand, LNCM gourmet Popcorn, and Lani’s personalized baskets.


Howard University

Stephanie Okafor is a sophomore, finance major math minor from Lagos, Nigeria. As a student on Howard University’s campus, she has the opportunity to build her leadership skills through various campus organizations. This year Stephanie will serve as a team leader and mentor for the first-year students in the School of Business. Also, she will work as the secretary of the National Association of Black Accountants. These leadership roles have played an instrumental role in bettering her soft skills. This summer, she had the opportunity to intern with Deloitte. As a freshman in college, getting this opportunity was a defining moment in her college journey and helped her increase her professional and student network. In her spare time Stephanie enjoys spending time with family, traveling, and playing the keyboard.


University of Pennsylvania

Acacia Overstreet is a senior in the Wharton School at the University of Pennsylvania, concentrating in Finance & Social Impact and Responsibility. She is originally from New York City, and currently lives with her parents and brother, Rha, in Germantown, Maryland when not at school. She is incredibly interested in the intersection of finance and social impact. She hopes to play a large role in creating real change within our society by leveraging the strong business expertise she will develop throughout her career. She is also very interested in entrepreneurship and has started two ventures in the last three years. Both ventures were impact driven and conscious of environmental sustainability. At Penn, she is the president of the Penn Social Entrepreneurship Movement. In her free time, she enjoys celebrating her family and friends. Next summer, Acacia will start a full-time position as an Analyst in the Morgan Stanley Investment Banking Division.


University of Arizona

Christopher Raybon describes himself this way: “The person that I am today is not the same person I was one, two, or three years ago. But I am the person that has used the past to mold me into who I am today. I am an adaptive and open-minded person. Throughout my life, I have been placed in a broad range of social and economic conditions. Since my early stages of childhood through my teen years, I have always been taught to respect and accept people for who they are regardless of their background, and to genuinely interact. I am a compassionate person who rarely turns down the opportunity to help another. To show someone that you value them, to express kindness and respect not only provides a reward to them, but also a reward to me as there is fruit produced in the soul for kind acts. Citizenship is also an important aspect of my character as it is my goal to be a faithful member of my organizations, and a good citizen of my community that contributes. My ability to be outspoken regarding matters that provide others with direction and inspiration have proven to attain positive results. I am not perfect, and I do make mistakes, but I have the willingness to learn from my errors so as not to repeat the mistake, as we should never estimate our outcome by the circumstances of our present situation. Yes, this is what allows me to stand out, and this is who I am!”


Rutgers University

Janelle Taliaferro is a senior in the Honors College at the Rutgers University Business School, majoring in Supply Chain Management and Marketing Science, with a concentration in Global Business. Janelle is interested in Marketing to combine her interests in core business operations and consumer-based strategic planning. On campus, Janelle is the Co-Founder and Co-President of Black Business Association, the only student organization catering to Black students pursuing business careers at her university. She also served as the secretary of the Rutgers NAACP chapter, the Co-President of a hunger awareness organization, and is currently a business school ambassador and member of the Douglass Women’s College. Through her previous internships in engineering and procurement, along with her participation in Management Leadership for Tomorrow, Janelle has learned to operate in dynamic environments and improve them for the better. Raised in South Carolina, Janelle enjoys traveling and spending quality time with her family and friends.


Spelman College

Naomi Yitref is a graduating senior, Sociology and Anthropology major at Spelman College and is from Seattle, Washington by way of Addis Ababa, Ethiopia. She serves as a Social Justice Scholar, United Nations Millennium Fellow, Protégé Lead Director (in partnership with Morehouse Business Association) and Center for Civil and Human Rights Liaison at her institution. As the daughter of refugees, Naomi is passionate about social change and considers herself a scholar activist. She has participated in various business programs and summits hosted by Goldman Sachs, Bank of America, Liberty Mutual, and JP Morgan Chase. Naomi plans to bring her non-profit and humanitarian lens’ into international business and corporate social responsibility.

2021 ELC Scholarship Opportunities

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